Deal Sheet: 2026 Nautilus Reserve

Woodhouse Lincoln · Omaha, NE · VIN: 5LMPJ8KA1TJ068136

Negotiation Guide

Opening Offer

$71,002

Fair Price

$72,502

Walk Away Above

$71,321

• Recent buyers paid ~$2,362 above MSRP

Price Breakdown

Est. Dealer Cost$62,425

Est. Invoice$64,529

Holdback (est.)$2,104

MSRP (Sticker)$70,140

Asking Price$75,140

Markup+$5,000

Est. Dealer Margin on This Car$12,715

Percentile100% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup+$2,362

Median Markup+$2,000

Best Deal+$2,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory77 vehicles

Avg Markup (All Models)+$3,792

Avg Markup (Nautilus)+$5,000

% Below MSRP17%

Avg Days to Sell18 days

Avg Sold Markup+$1,231

Price History

Jul 9, 2026$72,140 → $75,140(+$3,000)

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