Deal Sheet: 2026 Nautilus Reserve

Fair Oaks Lincoln · Naperville, IL · VIN: 5LMPJ8K48TJ052042

Negotiation Guide

Opening Offer

$77,958

Fair Price

$79,458

Walk Away Above

$78,634

• Recent buyers paid ~$2,362 above MSRP
• Sitting 46 days (avg 24) — extra leverage

Price Breakdown

Est. Dealer Cost$69,251

Est. Invoice$71,585

Holdback (est.)$2,334

MSRP (Sticker)$77,810

Asking Price$82,810

Markup+$5,000

Est. Dealer Margin on This Car$13,559

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup+$2,362

Median Markup+$2,000

Best Deal+$2,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory126 vehicles

Avg Markup (All Models)+$4,127

Avg Markup (Nautilus)+$5,000

% Below MSRP11%

Avg Days to Sell20 days

Avg Sold Markup+$1,178

Price History

Jul 9, 2026$79,810 → $82,810(+$3,000)

Cheaper Nautilus Reserve Inventory

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+$5,000$74,72046d

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+$5,000$79,29546d

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+$5,000$77,49046d

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+$5,000$80,46016d

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+$5,000$75,35546d

Parks Lincoln of TampaTampa, FL

+$5,000$78,59532d

Parks Lincoln of TampaTampa, FL

+$5,000$71,99032d

Parks Lincoln of TampaTampa, FL

+$5,000$75,59532d

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+$5,000$75,59532d

Parks Lincoln of TampaTampa, FL

+$5,000$75,69532d