Deal Sheet: 2026 Nautilus Reserve

Morrie's Grand Ledge Ford/Morrie's Grand Ledge Lincoln · Grand Ledge, MI · VIN: 5LMPJ8K43TJ060632

Negotiation Guide

Opening Offer

$79,658

Fair Price

$81,158

Walk Away Above

$80,341

• Recent buyers paid ~$2,362 above MSRP
• Sitting 46 days (avg 24) — extra leverage

Price Breakdown

Est. Dealer Cost$70,777

Est. Invoice$73,163

Holdback (est.)$2,386

MSRP (Sticker)$79,525

Asking Price$84,525

Markup+$5,000

Est. Dealer Margin on This Car$13,748

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup+$2,362

Median Markup+$2,000

Best Deal+$2,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory66 vehicles

Avg Markup (All Models)-$220

Avg Markup (Nautilus)+$5,000

% Below MSRP68%

Avg Days to Sell22 days

Avg Sold Markup-$83

Price History

Jul 9, 2026$81,525 → $84,525(+$3,000)

Cheaper Nautilus Reserve Inventory

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+$5,000$74,72046d

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+$5,000$79,29546d

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+$5,000$77,49046d

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+$5,000$80,46016d

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+$5,000$75,35546d

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+$5,000$78,59532d

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+$5,000$71,99032d

Parks Lincoln of TampaTampa, FL

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+$5,000$75,59532d

Parks Lincoln of TampaTampa, FL

+$5,000$75,69532d