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Deal Sheet: 2026 Nautilus Reserve
David McDavid Lincoln Frisco · Frisco, TX · VIN: 5LMPJ8K42TJ002737
Negotiation Guide
Opening Offer
$71,795
Fair Price
$73,295
Walk Away Above
$72,443
- • Recent buyers paid ~$2,362 above MSRP
- • Sitting 46 days (avg 24) — extra leverage
Price Breakdown
Est. Dealer Cost$63,715
Est. Invoice$65,863
Holdback (est.)$2,148
MSRP (Sticker)$71,590
Asking Price$76,590
Markup+$5,000
Est. Dealer Margin on This Car$12,875
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1294
Avg Markup+$2,362
Median Markup+$2,000
Best Deal+$2,000
Worst Deal+$5,000
% Sold Below MSRP0%
Avg Days to Sell24 days
Dealer Profile
Inventory207 vehicles
Avg Markup (All Models)+$3,498
Avg Markup (Nautilus)+$5,000
% Below MSRP25%
Avg Days to Sell22 days
Avg Sold Markup+$1,401
Price History
Jul 9, 2026$73,590 → $76,590(+$3,000)
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