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Deal Sheet: 2026 Nautilus Reserve
Lincoln of Melbourne · Melbourne, FL · VIN: 5LMPJ8K41TJ069619
Negotiation Guide
Opening Offer
$70,617
Fair Price
$72,117
Walk Away Above
$70,936
- • Recent buyers paid ~$2,362 above MSRP
Price Breakdown
Est. Dealer Cost$62,082
Est. Invoice$64,175
Holdback (est.)$2,093
MSRP (Sticker)$69,755
Asking Price$74,755
Markup+$5,000
Est. Dealer Margin on This Car$12,673
Percentile100% of inventory is priced lower
Days on Lot32 days
What Others Paid (Last 30 Days)
Cars Sold1294
Avg Markup+$2,362
Median Markup+$2,000
Best Deal+$2,000
Worst Deal+$5,000
% Sold Below MSRP0%
Avg Days to Sell24 days
Dealer Profile
Inventory108 vehicles
Avg Markup (All Models)+$4,222
Avg Markup (Nautilus)+$5,000
% Below MSRP7%
Avg Days to Sell22 days
Avg Sold Markup+$1,522
Price History
Jul 9, 2026$71,755 → $74,755(+$3,000)
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