Deal Sheet: 2026 Nautilus Reserve

White Bear Lincoln, Inc. · St Paul, MN · VIN: 5LMPJ8K41TJ067434

Negotiation Guide

Opening Offer

$78,972

Fair Price

$80,472

Walk Away Above

$79,291

• Recent buyers paid ~$2,362 above MSRP

Price Breakdown

Est. Dealer Cost$69,518

Est. Invoice$71,861

Holdback (est.)$2,343

MSRP (Sticker)$78,110

Asking Price$83,110

Markup+$5,000

Est. Dealer Margin on This Car$13,592

Percentile100% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup+$2,362

Median Markup+$2,000

Best Deal+$2,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory48 vehicles

Avg Markup (All Models)+$4,208

Avg Markup (Nautilus)+$5,000

% Below MSRP13%

Avg Days to Sell25 days

Avg Sold Markup+$1,625

Price History

Jul 9, 2026$80,110 → $83,110(+$3,000)

Cheaper Nautilus Reserve Inventory

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+$5,000$74,72046d

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+$5,000$79,29546d

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+$5,000$80,46016d

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+$5,000$75,35546d

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+$5,000$78,59532d

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+$5,000$71,99032d

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+$5,000$75,59532d

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+$5,000$75,69532d