Deal Sheet: 2026 Nautilus Reserve

Olathe Lincoln · Olathe, KS · VIN: 5LMPJ8K40TJ069790

Negotiation Guide

Opening Offer

$71,017

Fair Price

$72,517

Walk Away Above

$71,336

• Recent buyers paid ~$2,362 above MSRP

Price Breakdown

Est. Dealer Cost$62,438

Est. Invoice$64,543

Holdback (est.)$2,105

MSRP (Sticker)$70,155

Asking Price$75,155

Markup+$5,000

Est. Dealer Margin on This Car$12,717

Percentile100% of inventory is priced lower

Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold1294

Avg Markup+$2,362

Median Markup+$2,000

Best Deal+$2,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory318 vehicles

Avg Markup (All Models)-$138

Avg Markup (Nautilus)+$5,000

% Below MSRP67%

Avg Days to Sell20 days

Avg Sold Markup-$233

Price History

Jul 9, 2026$72,155 → $75,155(+$3,000)

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