Deal Sheet: 2026 Navigator Black Label L

Long-Lewis Lincoln of the Shoals · Muscle Shoals, AL · VIN: 5LMJJ3TG4TEL03116

Negotiation Guide

Opening Offer

$123,802

Fair Price

$125,302

Walk Away Above

$125,586

• Recent buyers paid ~$489 above MSRP
• Sitting 46 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$112,024

Est. Invoice$115,800

Holdback (est.)$3,776

MSRP (Sticker)$125,870

Asking Price$128,870

Markup+$3,000

Est. Dealer Margin on This Car$16,846

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold141

Avg Markup+$489

Median Markup$0

Best Deal$0

Worst Deal+$3,000

% Sold Below MSRP84%

Avg Days to Sell25 days

Dealer Profile

Inventory414 vehicles

Avg Markup (All Models)-$775

Avg Markup (Navigator)+$1,500

% Below MSRP77%

Avg Days to Sell21 days

Avg Sold Markup-$805

Price History

Jul 9, 2026$125,870 → $128,870(+$3,000)

Cheaper Navigator Black Label L Inventory

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$0$133,18016d

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$0$133,37516d

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$0$125,99016d

Moses LincolnSt Albans, WV

$0$131,13516d

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$0$130,38516d

Lincoln of MemphisMemphis, TN

$0$131,73516d

Gary Yeomans Lincoln OcalaOcala, FL

$0$130,88516d

Bayway LincolnHouston, TX

$0$128,14016d

Bayway LincolnHouston, TX

$0$129,09016d

Bayway LincolnHouston, TX

$0$130,14016d