Deal Sheet: 2026 Navigator Black Label L

Gordie Boucher Lincoln · West Allis, WI · VIN: 5LMJJ3TG0TEL13111

Negotiation Guide

Opening Offer

$136,683

Fair Price

$138,183

Walk Away Above

$138,521

• Recent buyers paid ~$489 above MSRP
• Sitting 46 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$123,585

Est. Invoice$127,751

Holdback (est.)$4,166

MSRP (Sticker)$138,860

Asking Price$141,860

Markup+$3,000

Est. Dealer Margin on This Car$18,275

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold141

Avg Markup+$489

Median Markup$0

Best Deal$0

Worst Deal+$3,000

% Sold Below MSRP84%

Avg Days to Sell25 days

Dealer Profile

Inventory82 vehicles

Avg Markup (All Models)+$4,110

Avg Markup (Navigator)+$2,483

% Below MSRP6%

Avg Days to Sell21 days

Avg Sold Markup+$1,734

Price History

Jul 9, 2026$138,860 → $141,860(+$3,000)

Cheaper Navigator Black Label L Inventory

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$0$133,18016d

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$0$133,37516d

Ted Britt Chantilly LincolnChantilly, VA

$0$125,99016d

Moses LincolnSt Albans, WV

$0$131,13516d

Mark Ficken LincolnCharlotte, NC

$0$130,38516d

Lincoln of MemphisMemphis, TN

$0$131,73516d

Gary Yeomans Lincoln OcalaOcala, FL

$0$130,88516d

Bayway LincolnHouston, TX

$0$128,14016d

Bayway LincolnHouston, TX

$0$129,09016d

Bayway LincolnHouston, TX

$0$130,14016d