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Deal Sheet: 2027 Navigator Black Label

Bob-Boyd Lincoln, Inc. · Columbus, OH · VIN: 5LMJJ2TG7VEL03060

This Is Already a Great Deal

Opening Offer
$123,466
Asking Price
$127,285
Max Price
$127,285
  • Recent buyers paid ~$322 above MSRP
  • Asking price is already $322 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$113,284
Est. Invoice$117,102
Holdback (est.)$3,819
MSRP (Sticker)$127,285
Asking Price$127,285
Markup$0
Est. Dealer Margin on This Car$14,001
Percentile46% of inventory is priced lower
Days on Lot18 days

What Others Paid (Last 30 Days)

Cars Sold149
Avg Markup+$322
Median Markup$0
Best Deal$0
Worst Deal+$3,000
% Sold Below MSRP89%
Avg Days to Sell23 days

Dealer Profile

Inventory202 vehicles
Avg Markup (All Models)+$3,708
Avg Markup (Navigator)+$1,778
% Below MSRP16%
Avg Days to Sell19 days
Avg Sold Markup+$1,395