Deal Sheet: 2026 Aviator Black Label

Germain Lincoln of Naples · Naples, FL · VIN: 5LM5J9XC0TGL21144

Negotiation Guide

Opening Offer

$88,222

Fair Price

$89,722

Walk Away Above

$89,278

• Recent buyers paid ~$1,701 above MSRP
• Sitting 46 days (avg 24) — extra leverage

Price Breakdown

Est. Dealer Cost$79,063

Est. Invoice$81,728

Holdback (est.)$2,665

MSRP (Sticker)$88,835

Asking Price$93,835

Markup+$5,000

Est. Dealer Margin on This Car$14,772

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold154

Avg Markup+$1,701

Median Markup+$1,000

Best Deal+$1,000

Worst Deal+$5,000

% Sold Below MSRP0%

Avg Days to Sell24 days

Dealer Profile

Inventory125 vehicles

Avg Markup (All Models)+$4,016

Avg Markup (Aviator)+$5,000

% Below MSRP15%

Avg Days to Sell20 days

Avg Sold Markup+$976

Price History

Jul 9, 2026$89,835 → $93,835(+$4,000)

Cheaper Aviator Black Label Inventory

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+$5,000$103,78516d

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+$5,000$95,78516d

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+$5,000$103,90532d

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+$5,000$96,53539d

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+$5,000$97,50523d

Parks Lincoln of TampaTampa, FL

+$5,000$103,5859d

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+$5,000$97,7859d

Bob-Boyd Lincoln, Inc.Columbus, OH

+$5,000$96,0559d