Deal Sheet: 2026 Aviator Premiere

Sarat Lincoln · Agawam, MA · VIN: 5LM5J6XC5TGL23678

Negotiation Guide

Opening Offer

$64,302

Fair Price

$65,802

Walk Away Above

$64,924

• Recent buyers paid ~$1,757 above MSRP

Price Breakdown

Est. Dealer Cost$57,000

Est. Invoice$58,921

Holdback (est.)$1,921

MSRP (Sticker)$64,045

Asking Price$69,045

Markup+$5,000

Est. Dealer Margin on This Car$12,045

Percentile100% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold807

Avg Markup+$1,757

Median Markup+$1,000

Best Deal$0

Worst Deal+$5,000

% Sold Below MSRP5%

Avg Days to Sell26 days

Dealer Profile

Inventory241 vehicles

Avg Markup (All Models)-$849

Avg Markup (Aviator)+$5,000

% Below MSRP78%

Avg Days to Sell23 days

Avg Sold Markup-$609

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