Deal Sheet: 2026 Aviator Premiere

Bayway Lincoln · Houston, TX · VIN: 5LM5J6WC9TGL21014

Negotiation Guide

Opening Offer

$59,112

Fair Price

$60,612

Walk Away Above

$59,734

• Recent buyers paid ~$1,757 above MSRP

Price Breakdown

Est. Dealer Cost$52,381

Est. Invoice$54,147

Holdback (est.)$1,766

MSRP (Sticker)$58,855

Asking Price$63,855

Markup+$5,000

Est. Dealer Margin on This Car$11,474

Percentile100% of inventory is priced lower

Days on Lot37 days

What Others Paid (Last 30 Days)

Cars Sold807

Avg Markup+$1,757

Median Markup+$1,000

Best Deal$0

Worst Deal+$5,000

% Sold Below MSRP5%

Avg Days to Sell26 days

Dealer Profile

Inventory228 vehicles

Avg Markup (All Models)+$3,566

Avg Markup (Aviator)+$5,000

% Below MSRP18%

Avg Days to Sell18 days

Avg Sold Markup+$1,660

Price History

Jul 9, 2026$59,855 → $63,855(+$4,000)

Cheaper Aviator Premiere Inventory

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+$5,000$73,88537d

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+$5,000$73,73537d

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+$5,000$69,63539d

Alexander LincolnYuma, AZ

+$5,000$70,19539d

Flood Lincoln of NarragansettNarragansett, RI

+$5,000$76,03546d

Sioux City LincolnSioux City, IA

+$5,000$70,54546d

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+$5,000$64,60546d

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+$5,000$69,79546d

Napleton LincolnGlenview, IL

+$5,000$76,18046d

Courtesy LincolnLafayette, LA

+$5,000$67,33546d