Deal Sheet: 2026 Aviator Premiere

West Point Lincoln · Houston, TX · VIN: 5LM5J6WC7TGL20279

Negotiation Guide

Opening Offer

$59,062

Fair Price

$60,562

Walk Away Above

$59,684

• Recent buyers paid ~$1,757 above MSRP

Price Breakdown

Est. Dealer Cost$52,336

Est. Invoice$54,101

Holdback (est.)$1,764

MSRP (Sticker)$58,805

Asking Price$63,805

Markup+$5,000

Est. Dealer Margin on This Car$11,469

Percentile100% of inventory is priced lower

Days on Lot37 days

What Others Paid (Last 30 Days)

Cars Sold807

Avg Markup+$1,757

Median Markup+$1,000

Best Deal$0

Worst Deal+$5,000

% Sold Below MSRP5%

Avg Days to Sell26 days

Dealer Profile

Inventory342 vehicles

Avg Markup (All Models)+$3,626

Avg Markup (Aviator)+$5,000

% Below MSRP24%

Avg Days to Sell21 days

Avg Sold Markup+$804

Price History

Jul 9, 2026$59,805 → $63,805(+$4,000)

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