Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Pro 4WD

Toyota of Des Moines · Grimes, IA · VIN: 3TYLC5LNXTT35C165

Negotiation Guide

Opening Offer

$67,418

Fair Price

$68,918

Walk Away Above

$69,036

• Recent buyers paid ~$236 below MSRP

Price Breakdown

Est. Dealer Cost$61,547

Est. Invoice$62,930

Holdback (est.)$1,383

MSRP (Sticker)$69,154

Asking Price$69,334

Markup+$180

Est. Dealer Margin on This Car$7,787

Percentile72% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold531

Avg Markup-$236

Median Markup$0

Best Deal-$12,554

Worst Deal+$11,995

% Sold Below MSRP71%

Avg Days to Sell56 days

Dealer Profile

Inventory401 vehicles

Avg Markup (All Models)-$75

Avg Markup (Tacoma Hybrid)+$180

% Below MSRP8%

Avg Days to Sell33 days

Avg Sold Markup-$137

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