Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Pro 4WD

Frank Fletcher Toyota · Joplin, MO · VIN: 3TYLC5LNXTT27A047

Negotiation Guide

Opening Offer

$67,600

Fair Price

$69,100

Walk Away Above

$69,190

• Recent buyers paid ~$179 below MSRP

Price Breakdown

Est. Dealer Cost$61,658

Est. Invoice$63,044

Holdback (est.)$1,386

MSRP (Sticker)$69,279

Asking Price$69,279

Markup$0

Est. Dealer Margin on This Car$7,621

Percentile65% of inventory is priced lower

Days on Lot29 days

What Others Paid (Last 30 Days)

Cars Sold601

Avg Markup-$179

Median Markup$0

Best Deal-$12,554

Worst Deal+$11,995

% Sold Below MSRP72%

Avg Days to Sell53 days

Dealer Profile

Inventory204 vehicles

Avg Markup (All Models)-$69

Avg Markup (Tacoma Hybrid)-$971

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$258

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