Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Pro 4WD

Victory Toyota Charleston · Charleston, WV · VIN: 3TYLC5LNXTT076842

Negotiation Guide

Opening Offer

$66,772

Fair Price

$68,272

Walk Away Above

$68,390

• Recent buyers paid ~$236 below MSRP

Price Breakdown

Est. Dealer Cost$60,972

Est. Invoice$62,342

Holdback (est.)$1,370

MSRP (Sticker)$68,508

Asking Price$68,508

Markup$0

Est. Dealer Margin on This Car$7,536

Percentile63% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold531

Avg Markup-$236

Median Markup$0

Best Deal-$12,554

Worst Deal+$11,995

% Sold Below MSRP71%

Avg Days to Sell56 days

Dealer Profile

Inventory98 vehicles

Avg Markup (All Models)-$44

Avg Markup (Tacoma Hybrid)$0

% Below MSRP98%

Avg Days to Sell34 days

Avg Sold Markup-$130

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