Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Pro 4WD

Hamilton Toyota · Clovis, NM · VIN: 3TYLC5LN9TT27A931

Negotiation Guide

Opening Offer

$66,721

Fair Price

$68,221

Walk Away Above

$68,339

• Recent buyers paid ~$237 below MSRP

Price Breakdown

Est. Dealer Cost$60,928

Est. Invoice$62,297

Holdback (est.)$1,369

MSRP (Sticker)$68,458

Asking Price$68,458

Markup$0

Est. Dealer Margin on This Car$7,530

Percentile63% of inventory is priced lower

Days on Lot44 days

What Others Paid (Last 30 Days)

Cars Sold543

Avg Markup-$237

Median Markup$0

Best Deal-$12,554

Worst Deal+$11,995

% Sold Below MSRP71%

Avg Days to Sell57 days

Dealer Profile

Inventory56 vehicles

Avg Markup (All Models)-$65

Avg Markup (Tacoma Hybrid)$0

% Below MSRP95%

Avg Days to Sell40 days

Avg Sold Markup+$237

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