Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Pro 4WD

Juneau Toyota · Juneau, AK · VIN: 3TYLC5LN9TT074001

Negotiation Guide

Opening Offer

$66,883

Fair Price

$68,383

Walk Away Above

$68,501

• Recent buyers paid ~$236 below MSRP

Price Breakdown

Est. Dealer Cost$61,071

Est. Invoice$62,443

Holdback (est.)$1,372

MSRP (Sticker)$68,619

Asking Price$68,619

Markup$0

Est. Dealer Margin on This Car$7,548

Percentile63% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold531

Avg Markup-$236

Median Markup$0

Best Deal-$12,554

Worst Deal+$11,995

% Sold Below MSRP71%

Avg Days to Sell56 days

Dealer Profile

Inventory66 vehicles

Avg Markup (All Models)-$61

Avg Markup (Tacoma Hybrid)$0

% Below MSRP97%

Avg Days to Sell69 days

Avg Sold Markup-$21

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