Deal Sheet: 2026 Tacoma Hybrid Tacoma Trailhunter 4WD

Singing River Toyota · Tuscumbia, AL · VIN: 3TYLC5LN7TT070299

Negotiation Guide

Opening Offer

$66,584

Fair Price

$68,084

Walk Away Above

$68,742

• Recent buyers paid ~$1,316 below MSRP

Price Breakdown

Est. Dealer Cost$61,766

Est. Invoice$63,154

Holdback (est.)$1,388

MSRP (Sticker)$69,400

Asking Price$69,400

Markup$0

Est. Dealer Margin on This Car$7,634

Percentile76% of inventory is priced lower

Days on Lot87 days

What Others Paid (Last 30 Days)

Cars Sold350

Avg Markup-$1,316

Median Markup$0

Best Deal-$7,905

Worst Deal+$9,995

% Sold Below MSRP80%

Avg Days to Sell73 days

Dealer Profile

Inventory322 vehicles

Avg Markup (All Models)-$1,006

Avg Markup (Tacoma Hybrid)$0

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$156

Price History

May 1, 2026$69,050 → $69,250(+$200)

May 5, 2026$69,250 → $69,400(+$150)

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