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Deal Sheet: 2026 Tacoma Hybrid Tacoma TRD Pro 4WD

Rogers Toyota · Lewiston, ID · VIN: 3TYLC5LN7TT068438

This Is Already a Great Deal

Opening Offer
$66,467
Asking Price
$68,523
Max Price
$68,523
  • Recent buyers paid ~$209 below MSRP
  • Sitting 98 days (avg 56) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $1,113 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$62,632
Est. Invoice$64,039
Holdback (est.)$1,407
MSRP (Sticker)$70,373
Dealer Add-Ons (DIA)+$250
Asking Price$68,523
Markup-$1,850
Est. Dealer Margin on This Car$5,891
Percentile17% of inventory is priced lower
Days on Lot98 days

What Others Paid (Last 30 Days)

Cars Sold540
Avg Markup-$209
Median Markup$0
Best Deal-$12,554
Worst Deal+$11,995
% Sold Below MSRP71%
Avg Days to Sell56 days

Dealer Profile

Inventory270 vehicles
Avg Markup (All Models)-$1,802
Avg Markup (Tacoma Hybrid)-$2,553
% Below MSRP70%
Avg Days to Sell37 days
Avg Sold Markup-$1,649

Price History

May 22, 2026$70,373$66,318(-$4,055)