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Deal Sheet: 2026 Tacoma Hybrid Tacoma Trailhunter 4WD
Nalley Toyota Stonecrest · Lithonia, GA · VIN: 3TYLC5LN4TT070812
Negotiation Guide
Opening Offer
$65,656
Fair Price
$67,156
Walk Away Above
$67,814
- • Recent buyers paid ~$1,316 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$60,940
Est. Invoice$62,310
Holdback (est.)$1,369
MSRP (Sticker)$68,472
Asking Price$68,472
Markup$0
Est. Dealer Margin on This Car$7,532
Percentile76% of inventory is priced lower
Days on Lot84 days
What Others Paid (Last 30 Days)
Cars Sold350
Avg Markup-$1,316
Median Markup$0
Best Deal-$7,905
Worst Deal+$9,995
% Sold Below MSRP80%
Avg Days to Sell73 days
Dealer Profile
Inventory10 vehicles
Avg Markup (All Models)$0
Avg Markup (Tacoma Hybrid)$0
% Below MSRP100%
Avg Days to Sell27 days
Avg Sold Markup$0
Price History
May 1, 2026$68,201 → $68,401(+$200)
May 2, 2026$68,401 → $68,201(-$200)
May 3, 2026$68,201 → $68,322(+$121)
May 6, 2026$68,322 → $68,472(+$150)
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