Deal Sheet: 2026 Tacoma Hybrid Tacoma Trailhunter 4WD

Paul Miller Toyota · West Caldwell, NJ · VIN: 3TYLC5LN4TT069496

Negotiation Guide

Opening Offer

$63,131

Fair Price

$64,631

Walk Away Above

$65,308

• Recent buyers paid ~$1,353 below MSRP

Price Breakdown

Est. Dealer Cost$58,726

Est. Invoice$60,045

Holdback (est.)$1,320

MSRP (Sticker)$65,984

Asking Price$65,979

Markup-$5

Est. Dealer Margin on This Car$7,253

Percentile46% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold366

Avg Markup-$1,353

Median Markup$0

Best Deal-$7,905

Worst Deal+$9,995

% Sold Below MSRP81%

Avg Days to Sell71 days

Dealer Profile

Inventory300 vehicles

Avg Markup (All Models)+$407

Avg Markup (Tacoma Hybrid)-$88

% Below MSRP5%

Avg Days to Sell33 days

Avg Sold Markup+$420

Price History

Apr 18, 2026$65,234 → $66,229(+$995)

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