This Is Already a Great Deal
Opening Offer
$42,801
Asking Price
$43,967
Max Price
$43,967
- • Recent buyers paid ~$754 below MSRP
- • Price already dropped 3 time(s) — dealer is motivated
- • Asking price is already $2,808 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$42,301
Est. Invoice$43,251
Holdback (est.)$951
MSRP (Sticker)$47,529
Dealer Add-Ons (DIA)+$1,348
Asking Price$43,967
Markup-$3,562
Est. Dealer Margin on This Car$1,666
Percentile1% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold8948
Avg Markup-$754
Median Markup-$2
Best Deal-$6,000
Worst Deal+$16,416
% Sold Below MSRP81%
Avg Days to Sell46 days
Dealer Profile
Inventory514 vehicles
Avg Markup (All Models)-$2,494
Avg Markup (Tacoma)-$1,975
% Below MSRP93%
Avg Days to Sell51 days
Avg Sold Markup-$1,474
Price History
Jul 6, 2026$48,877 → $47,529(-$1,348)
Aug 4, 2026$47,529 → $46,579(-$950)
Aug 8, 2026$46,579 → $43,967(-$2,612)
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