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Deal Sheet: 2026 Tacoma TRD Off-Road 4WD
Hesser Toyota · Janesville, WI · VIN: 3TMLB5JN8TM31C927
This Is Already a Great Deal
Opening Offer
$47,857
Asking Price
$49,337
Max Price
$49,337
- • Recent buyers paid ~$980 below MSRP
- • Asking price is already $2,691 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$47,177
Est. Invoice$48,237
Holdback (est.)$1,060
MSRP (Sticker)$53,008
Asking Price$49,337
Markup-$3,671
Est. Dealer Margin on This Car$2,160
Percentile5% of inventory is priced lower
Days on Lot15 days
What Others Paid (Last 30 Days)
Cars Sold6777
Avg Markup-$980
Median Markup$0
Best Deal-$6,314
Worst Deal+$15,499
% Sold Below MSRP81%
Avg Days to Sell41 days
Dealer Profile
Inventory128 vehicles
Avg Markup (All Models)-$1,582
Avg Markup (Tacoma)-$3,186
% Below MSRP99%
Avg Days to Sell29 days
Avg Sold Markup-$1,550
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