This Is Already a Great Deal
Opening Offer
$43,838
Asking Price
$45,072
Max Price
$45,072
- • Recent buyers paid ~$754 below MSRP
- • Price already dropped 3 time(s) — dealer is motivated
- • Asking price is already $2,868 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$43,338
Est. Invoice$44,312
Holdback (est.)$974
MSRP (Sticker)$48,694
Dealer Add-Ons (DIA)+$1,348
Asking Price$45,072
Markup-$3,622
Est. Dealer Margin on This Car$1,734
Percentile1% of inventory is priced lower
Days on Lot45 days
What Others Paid (Last 30 Days)
Cars Sold8948
Avg Markup-$754
Median Markup-$2
Best Deal-$6,000
Worst Deal+$16,416
% Sold Below MSRP81%
Avg Days to Sell46 days
Dealer Profile
Inventory514 vehicles
Avg Markup (All Models)-$2,494
Avg Markup (Tacoma)-$1,975
% Below MSRP93%
Avg Days to Sell51 days
Avg Sold Markup-$1,474
Price History
Jul 6, 2026$50,042 → $48,694(-$1,348)
Aug 4, 2026$48,694 → $47,721(-$973)
Aug 8, 2026$47,721 → $45,072(-$2,649)
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