This Is Already a Great Deal
Opening Offer
$42,444
Asking Price
$43,326
Max Price
$43,326
- • Recent buyers paid ~$632 below MSRP
- • Sitting 74 days (avg 41) — extra leverage
- • Price already dropped 4 time(s) — dealer is motivated
- • Asking price is already $2,791 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$41,944
Est. Invoice$42,886
Holdback$943
MSRP (Sticker)$47,128
Dealer Add-Ons (DIA)+$1,348
Asking Price$43,326
Markup-$3,802
Dealer Margin on This Car$1,382
Percentile1% of inventory is priced lower
Days on Lot74 days
What Others Paid (Last 30 Days)
Cars Sold9987
Avg Markup-$632
Median Markup$0
Best Deal-$6,639
Worst Deal+$21,908
% Sold Below MSRP81%
Avg Days to Sell41 days
Dealer Profile
Inventory551 vehicles
Avg Markup (All Models)-$1,793
Avg Markup (Tacoma)-$2,178
% Below MSRP78%
Avg Days to Sell48 days
Avg Sold Markup-$379
Price History
Apr 23, 2026$48,476 → $47,128(-$1,348)
May 23, 2026$47,128 → $46,186(-$942)
Jun 21, 2026$46,186 → $45,715(-$471)
Jun 27, 2026$45,715 → $43,326(-$2,389)
Cheaper Tacoma SR5 4WD Inventory
Stone Mountain ToyotaLilburn, GA
-$5,994$42,07530d
Gresham ToyotaGresham, OR
-$5,500$38,58422d
Checkered Flag ToyotaVirginia Beach, VA
-$5,474$38,99012d
Checkered Flag ToyotaVirginia Beach, VA
-$5,429$37,9904d
Checkered Flag ToyotaVirginia Beach, VA
-$5,429$37,9905d
Checkered Flag ToyotaVirginia Beach, VA
-$5,404$38,99038d
Fred Anderson Toyota of SanfordSanford, NC
-$5,398$50,687121d
Checkered Flag ToyotaVirginia Beach, VA
-$5,169$38,99011d
Beaver Toyota of St. AugustineSt. Augustine, FL
-$5,021$46,01972d
Checkered Flag ToyotaVirginia Beach, VA
-$5,004$38,99010d