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Deal Sheet: 2026 Tacoma TRD Off-Road 4WD
Serra Toyota of Traverse City · Traverse City, MI · VIN: 3TMLB5JN0TM298615
This Is Already a Great Deal
Opening Offer
$53,818
Asking Price
$55,482
Max Price
$55,482
- • Recent buyers paid ~$980 below MSRP
- • Asking price is already $3,307 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$53,194
Est. Invoice$54,390
Holdback (est.)$1,195
MSRP (Sticker)$59,769
Asking Price$55,482
Markup-$4,287
Est. Dealer Margin on This Car$2,288
Percentile1% of inventory is priced lower
Days on Lot6 days
What Others Paid (Last 30 Days)
Cars Sold6777
Avg Markup-$980
Median Markup$0
Best Deal-$6,314
Worst Deal+$15,499
% Sold Below MSRP81%
Avg Days to Sell41 days
Dealer Profile
Inventory151 vehicles
Avg Markup (All Models)-$1,495
Avg Markup (Tacoma)-$2,895
% Below MSRP99%
Avg Days to Sell34 days
Avg Sold Markup-$1,182
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