Deal Sheet: 2026 Optiq Premium Luxury

CREST CADILLAC, INC. · Brookfield, WI · VIN: 3GYK3DM47TS119675

Negotiation Guide

Opening Offer

$57,135

Fair Price

$58,635

Walk Away Above

$59,112

• Recent buyers paid ~$237 above MSRP
• Sitting 120 days (avg 31) — extra leverage

Price Breakdown

Est. Dealer Cost$51,843

Est. Invoice$53,631

Holdback (est.)$1,788

MSRP (Sticker)$59,590

Asking Price$59,590

Markup$0

Est. Dealer Margin on This Car$7,747

Percentile94% of inventory is priced lower

Days on Lot120 days

What Others Paid (Last 30 Days)

Cars Sold137

Avg Markup+$237

Median Markup$0

Best Deal-$1,500

Worst Deal+$10,114

% Sold Below MSRP96%

Avg Days to Sell31 days

Dealer Profile

Inventory28 vehicles

Avg Markup (All Models)-$129

Avg Markup (Optiq)$0

% Below MSRP96%

Avg Days to Sell45 days

Avg Sold Markup$0

Price History

Mar 13, 2026$58,590 → $59,590(+$1,000)

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