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Deal Sheet: 2026 Optiq Luxury
ED MORSE CADILLAC BRANDON · Brandon, FL · VIN: 3GYK3BM59TS178417
This Is Already a Great Deal
Opening Offer
$49,355
Asking Price
$50,881
Max Price
$50,881
- • Recent buyers paid ~$49 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,490 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$46,475
Est. Invoice$48,078
Holdback (est.)$1,603
MSRP (Sticker)$53,420
Asking Price$50,881
Markup-$2,539
Est. Dealer Margin on This Car$4,406
Percentile0% of inventory is priced lower
Days on Lot17 days
What Others Paid (Last 30 Days)
Cars Sold368
Avg Markup-$49
Median Markup$0
Best Deal-$2,615
Worst Deal+$1,795
% Sold Below MSRP98%
Avg Days to Sell33 days
Dealer Profile
Inventory71 vehicles
Avg Markup (All Models)+$81
Avg Markup (Optiq)-$57
% Below MSRP97%
Avg Days to Sell26 days
Avg Sold Markup-$56
Price History
Jul 26, 2026$53,420 → $50,881(-$2,539)
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