Deal Sheet: 2026 Optiq Luxury

CHARLES BOYD CHEVROLET CADILLAC GMC, INC. · Henderson, NC · VIN: 3GYK3BM58TS169806

Negotiation Guide

Opening Offer

$53,234

Fair Price

$54,734

Walk Away Above

$54,915

• Recent buyers paid ~$57 below MSRP
• Sitting 45 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$47,933

Est. Invoice$49,586

Holdback (est.)$1,653

MSRP (Sticker)$55,095

Asking Price$55,095

Markup$0

Est. Dealer Margin on This Car$7,162

Percentile97% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$57

Median Markup$0

Best Deal-$2,404

Worst Deal+$1,795

% Sold Below MSRP98%

Avg Days to Sell29 days

Dealer Profile

Inventory30 vehicles

Avg Markup (All Models)+$498

Avg Markup (Optiq)$0

% Below MSRP90%

Avg Days to Sell32 days

Avg Sold Markup+$497

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