Deal Sheet: 2026 Optiq Luxury

EARNHARDT CADILLAC · Scottsdale, AZ · VIN: 3GYK3BM56TS177550

Negotiation Guide

Opening Offer

$52,793

Fair Price

$54,293

Walk Away Above

$54,322

• Recent buyers paid ~$57 below MSRP

Price Breakdown

Est. Dealer Cost$47,285

Est. Invoice$48,915

Holdback (est.)$1,631

MSRP (Sticker)$54,350

Asking Price$54,350

Markup$0

Est. Dealer Margin on This Car$7,066

Percentile97% of inventory is priced lower

Days on Lot38 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$57

Median Markup$0

Best Deal-$2,404

Worst Deal+$1,795

% Sold Below MSRP98%

Avg Days to Sell29 days

Dealer Profile

Inventory109 vehicles

Avg Markup (All Models)+$197

Avg Markup (Optiq)$0

% Below MSRP98%

Avg Days to Sell34 days

Avg Sold Markup+$27

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