Deal Sheet: 2026 Optiq Luxury

CADILLAC OF MEMPHIS · Memphis, TN · VIN: 3GYK3BM56TS157461

Negotiation Guide

Opening Offer

$51,383

Fair Price

$52,883

Walk Away Above

$53,451

• Recent buyers paid ~$57 below MSRP
• Sitting 114 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$46,997

Est. Invoice$48,618

Holdback (est.)$1,621

MSRP (Sticker)$54,020

Asking Price$54,020

Markup$0

Est. Dealer Margin on This Car$7,023

Percentile97% of inventory is priced lower

Days on Lot114 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$57

Median Markup$0

Best Deal-$2,404

Worst Deal+$1,795

% Sold Below MSRP98%

Avg Days to Sell29 days

Dealer Profile

Inventory49 vehicles

Avg Markup (All Models)+$11

Avg Markup (Optiq)$0

% Below MSRP98%

Avg Days to Sell53 days

Avg Sold Markup+$178

Cheaper Optiq Luxury Inventory

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-$2,114$55,006133d

NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL

-$2,011$55,18395d

HILTON HEAD CADILLACBluffton, SC

-$2,000$56,11862d

NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL

-$1,775$55,41996d

BAKER CADILLAC OF CHARLESTONCharleston, SC

-$1,227$51,46845d

ARNIE BAUER CADILLACMatteson, IL

-$1,130$52,29042d

VADEN CADILLAC BRUNSWICKBrunswick, GA

-$1,000$52,41528d

MASTRIA GMCRaynham, MA

-$1,000$57,12045d