Deal Sheet: 2026 Optiq Luxury

COUGHLIN CADILLAC OF CIRCLEVILLE · Circleville, OH · VIN: 3GYK3BM55TS140991

Negotiation Guide

Opening Offer

$50,035

Fair Price

$51,535

Walk Away Above

$52,090

• Recent buyers paid ~$57 below MSRP
• Sitting 133 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$45,801

Est. Invoice$47,381

Holdback (est.)$1,579

MSRP (Sticker)$52,645

Asking Price$52,645

Markup$0

Est. Dealer Margin on This Car$6,844

Percentile97% of inventory is priced lower

Days on Lot133 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$57

Median Markup$0

Best Deal-$2,404

Worst Deal+$1,795

% Sold Below MSRP98%

Avg Days to Sell29 days

Dealer Profile

Inventory79 vehicles

Avg Markup (All Models)-$506

Avg Markup (Optiq)$0

% Below MSRP99%

Avg Days to Sell25 days

Avg Sold Markup-$309

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