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Deal Sheet: 2026 Optiq Luxury
BENTLEY CADILLAC · Huntsville, AL · VIN: 3GYK3BM53TS163475
Negotiation Guide
Opening Offer
$52,491
Fair Price
$53,991
Walk Away Above
$54,455
- • Recent buyers paid ~$57 below MSRP
- • Sitting 75 days (avg 29) — extra leverage
Price Breakdown
Est. Dealer Cost$47,780
Est. Invoice$49,427
Holdback (est.)$1,648
MSRP (Sticker)$54,919
Asking Price$54,919
Markup$0
Est. Dealer Margin on This Car$7,139
Percentile97% of inventory is priced lower
Days on Lot75 days
What Others Paid (Last 30 Days)
Cars Sold336
Avg Markup-$57
Median Markup$0
Best Deal-$2,404
Worst Deal+$1,795
% Sold Below MSRP98%
Avg Days to Sell29 days
Dealer Profile
Inventory342 vehicles
Avg Markup (All Models)-$2,530
Avg Markup (Optiq)$0
% Below MSRP99%
Avg Days to Sell22 days
Avg Sold Markup-$1,895
Cheaper Optiq Luxury Inventory
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HILTON HEAD CADILLACBluffton, SC
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NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL
-$1,775$55,41996d
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-$1,227$51,46845d
ARNIE BAUER CADILLACMatteson, IL
-$1,130$52,29042d
VADEN CADILLAC BRUNSWICKBrunswick, GA
-$1,000$52,41528d
MASTRIA GMCRaynham, MA
-$1,000$57,12045d