Deal Sheet: 2026 Optiq Luxury

PARKER CADILLAC, INC. · Little Rock, AR · VIN: 3GYK3BM51TS168044

Negotiation Guide

Opening Offer

$52,230

Fair Price

$53,730

Walk Away Above

$54,073

• Recent buyers paid ~$65 below MSRP
• Sitting 62 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$47,341

Est. Invoice$48,974

Holdback (est.)$1,632

MSRP (Sticker)$54,415

Asking Price$54,415

Markup$0

Est. Dealer Margin on This Car$7,074

Percentile97% of inventory is priced lower

Days on Lot62 days

What Others Paid (Last 30 Days)

Cars Sold418

Avg Markup-$65

Median Markup$0

Best Deal-$2,640

Worst Deal+$1,795

% Sold Below MSRP98%

Avg Days to Sell29 days

Dealer Profile

Inventory114 vehicles

Avg Markup (All Models)+$101

Avg Markup (Optiq)+$195

% Below MSRP96%

Avg Days to Sell33 days

Avg Sold Markup+$18

Cheaper Optiq Luxury Inventory

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-$1,227$51,46839d

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-$1,130$52,29036d