Deal Sheet: 2026 Optiq Luxury

MASSEY CADILLAC · Orlando, FL · VIN: 3GYK3BM48TS167996

Negotiation Guide

Opening Offer

$56,039

Fair Price

$57,539

Walk Away Above

$57,727

• Recent buyers paid ~$57 below MSRP
• Sitting 45 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$50,386

Est. Invoice$52,124

Holdback (est.)$1,737

MSRP (Sticker)$57,915

Asking Price$57,915

Markup$0

Est. Dealer Margin on This Car$7,529

Percentile97% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$57

Median Markup$0

Best Deal-$2,404

Worst Deal+$1,795

% Sold Below MSRP98%

Avg Days to Sell29 days

Dealer Profile

Inventory62 vehicles

Avg Markup (All Models)+$139

Avg Markup (Optiq)$0

% Below MSRP97%

Avg Days to Sell34 days

Avg Sold Markup+$197

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