Deal Sheet: 2026 Optiq Luxury

OPEN ROAD CADILLAC · Florham Park, NJ · VIN: 3GYK3BM47TS175541

Negotiation Guide

Opening Offer

$56,350

Fair Price

$57,850

Walk Away Above

$57,882

• Recent buyers paid ~$65 below MSRP

Price Breakdown

Est. Dealer Cost$50,386

Est. Invoice$52,124

Holdback (est.)$1,737

MSRP (Sticker)$57,915

Asking Price$57,915

Markup$0

Est. Dealer Margin on This Car$7,529

Percentile97% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold418

Avg Markup-$65

Median Markup$0

Best Deal-$2,640

Worst Deal+$1,795

% Sold Below MSRP98%

Avg Days to Sell29 days

Dealer Profile

Inventory48 vehicles

Avg Markup (All Models)+$274

Avg Markup (Optiq)$0

% Below MSRP94%

Avg Days to Sell25 days

Avg Sold Markup+$127

Cheaper Optiq Luxury Inventory

CRESTVIEW CADILLAC, INC.Rochester, MI

-$2,615$55,9743d

FRANK KENT CADILLAC OF ARLINGTONArlington, TX

-$2,404$49,9917d

GHENT CADILLACGreeley, CO

-$2,224$55,29667d

GERMAIN CADILLAC OF EASTONColumbus, OH

-$2,114$55,006126d

NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL

-$2,011$55,18388d

HILTON HEAD CADILLACBluffton, SC

-$2,000$56,11855d

FIVE STAR CADILLACWarner Robins, GA

-$1,989$54,90024d

NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL

-$1,775$55,41989d

BAKER CADILLAC OF CHARLESTONCharleston, SC

-$1,227$51,46838d

ARNIE BAUER CADILLACMatteson, IL

-$1,130$52,29035d