Deal Sheet: 2027 Optiq Luxury

ZEIGLER CADILLAC OF LINCOLNWOOD · Lincolnwood, IL · VIN: 3GYK3BM45VS100937

Negotiation Guide

Opening Offer

$55,653

Fair Price

$57,153

Walk Away Above

$57,182

• Recent buyers paid ~$57 below MSRP

Price Breakdown

Est. Dealer Cost$49,773

Est. Invoice$51,489

Holdback (est.)$1,716

MSRP (Sticker)$57,210

Asking Price$57,210

Markup$0

Est. Dealer Margin on This Car$7,437

Percentile97% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$57

Median Markup$0

Best Deal-$2,404

Worst Deal+$1,795

% Sold Below MSRP98%

Avg Days to Sell29 days

Dealer Profile

Inventory51 vehicles

Avg Markup (All Models)+$290

Avg Markup (Optiq)$0

% Below MSRP80%

Avg Days to Sell36 days

Avg Sold Markup-$65

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