Negotiation Guide
Opening Offer
$55,033
Fair Price
$56,533
Walk Away Above
$56,562
- • Recent buyers paid ~$57 below MSRP
Price Breakdown
Est. Dealer Cost$49,233
Est. Invoice$50,931
Holdback (est.)$1,698
MSRP (Sticker)$56,590
Asking Price$56,590
Markup$0
Est. Dealer Margin on This Car$7,357
Percentile97% of inventory is priced lower
Days on Lot29 days
What Others Paid (Last 30 Days)
Cars Sold336
Avg Markup-$57
Median Markup$0
Best Deal-$2,404
Worst Deal+$1,795
% Sold Below MSRP98%
Avg Days to Sell29 days
Dealer Profile
Inventory43 vehicles
Avg Markup (All Models)+$354
Avg Markup (Optiq)$0
% Below MSRP95%
Avg Days to Sell24 days
Avg Sold Markup$0
Cheaper Optiq Luxury Inventory
CRESTVIEW CADILLAC, INC.Rochester, MI
-$2,615$55,97410d
GHENT CADILLACGreeley, CO
-$2,224$55,29675d
GERMAIN CADILLAC OF EASTONColumbus, OH
-$2,114$55,006134d
NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL
-$2,011$55,18396d
HILTON HEAD CADILLACBluffton, SC
-$2,000$56,11863d
NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL
-$1,775$55,41997d
BAKER CADILLAC OF CHARLESTONCharleston, SC
-$1,227$51,46845d
ARNIE BAUER CADILLACMatteson, IL
-$1,130$52,29043d
VADEN CADILLAC BRUNSWICKBrunswick, GA
-$1,000$52,41529d
MASTRIA GMCRaynham, MA
-$1,000$57,12045d