Deal Sheet: 2026 Optiq Luxury

COLEMAN CADILLAC · Lawrence Township, NJ · VIN: 3GYK3BM44TS169969

Negotiation Guide

Opening Offer

$55,408

Fair Price

$56,908

Walk Away Above

$57,189

• Recent buyers paid ~$65 below MSRP
• Sitting 54 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$49,998

Est. Invoice$51,722

Holdback (est.)$1,724

MSRP (Sticker)$57,469

Asking Price$57,469

Markup$0

Est. Dealer Margin on This Car$7,471

Percentile97% of inventory is priced lower

Days on Lot54 days

What Others Paid (Last 30 Days)

Cars Sold418

Avg Markup-$65

Median Markup$0

Best Deal-$2,640

Worst Deal+$1,795

% Sold Below MSRP98%

Avg Days to Sell29 days

Dealer Profile

Inventory57 vehicles

Avg Markup (All Models)+$325

Avg Markup (Optiq)$0

% Below MSRP95%

Avg Days to Sell27 days

Avg Sold Markup+$152

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