Negotiation Guide
Opening Offer
$56,262
Fair Price
$57,762
Walk Away Above
$57,791
- • Recent buyers paid ~$57 below MSRP
Price Breakdown
Est. Dealer Cost$50,303
Est. Invoice$52,037
Holdback (est.)$1,735
MSRP (Sticker)$57,819
Asking Price$57,819
Markup$0
Est. Dealer Margin on This Car$7,516
Percentile97% of inventory is priced lower
Days on Lot9 days
What Others Paid (Last 30 Days)
Cars Sold336
Avg Markup-$57
Median Markup$0
Best Deal-$2,404
Worst Deal+$1,795
% Sold Below MSRP98%
Avg Days to Sell29 days
Dealer Profile
Inventory103 vehicles
Avg Markup (All Models)+$211
Avg Markup (Optiq)+$598
% Below MSRP95%
Avg Days to Sell22 days
Avg Sold Markup+$369
Cheaper Optiq Luxury Inventory
CRESTVIEW CADILLAC, INC.Rochester, MI
-$2,615$55,9749d
GHENT CADILLACGreeley, CO
-$2,224$55,29673d
GERMAIN CADILLAC OF EASTONColumbus, OH
-$2,114$55,006133d
NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL
-$2,011$55,18394d
HILTON HEAD CADILLACBluffton, SC
-$2,000$56,11862d
NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL
-$1,775$55,41995d
BAKER CADILLAC OF CHARLESTONCharleston, SC
-$1,227$51,46844d
ARNIE BAUER CADILLACMatteson, IL
-$1,130$52,29041d
VADEN CADILLAC BRUNSWICKBrunswick, GA
-$1,000$52,41527d
MASTRIA GMCRaynham, MA
-$1,000$57,12044d