Deal Sheet: 2026 Optiq Luxury

#1 COCHRAN OF MONROEVILLE · Monroeville, PA · VIN: 3GYK3BM40TS168172

Negotiation Guide

Opening Offer

$55,870

Fair Price

$57,370

Walk Away Above

$57,557

• Recent buyers paid ~$57 below MSRP
• Sitting 45 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$50,238

Est. Invoice$51,971

Holdback (est.)$1,732

MSRP (Sticker)$57,745

Asking Price$57,745

Markup$0

Est. Dealer Margin on This Car$7,507

Percentile97% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold336

Avg Markup-$57

Median Markup$0

Best Deal-$2,404

Worst Deal+$1,795

% Sold Below MSRP98%

Avg Days to Sell29 days

Dealer Profile

Inventory144 vehicles

Avg Markup (All Models)-$1,044

Avg Markup (Optiq)$0

% Below MSRP98%

Avg Days to Sell25 days

Avg Sold Markup-$1,369

Cheaper Optiq Luxury Inventory

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-$2,114$55,006133d

NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL

-$2,011$55,18395d

HILTON HEAD CADILLACBluffton, SC

-$2,000$56,11862d

NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL

-$1,775$55,41996d

BAKER CADILLAC OF CHARLESTONCharleston, SC

-$1,227$51,46845d

ARNIE BAUER CADILLACMatteson, IL

-$1,130$52,29042d

VADEN CADILLAC BRUNSWICKBrunswick, GA

-$1,000$52,41528d

MASTRIA GMCRaynham, MA

-$1,000$57,12045d