Deal Sheet: 2026 Maverick Lariat

AutoNation Ford Westlake · Westlake, OH · VIN: 3FTTW8SA9TRB00943

Negotiation Guide

Opening Offer

$38,088

Fair Price

$39,588

Walk Away Above

$39,764

• Recent buyers paid ~$52 below MSRP
• Sitting 21 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$35,946

Est. Invoice$37,144

Holdback$1,198

MSRP (Sticker)$39,940

Asking Price$39,940

Markup$0

Dealer Margin on This Car$3,994

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory149 vehicles

Avg Markup (All Models)-$698

Avg Markup (Maverick)-$63

% Below MSRP100%

Avg Days to Sell12 days

Avg Sold Markup-$704

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