Deal Sheet: 2026 Maverick Lariat

Joe Cooper Ford of Edmond · Oklahoma City, OK · VIN: 3FTTW8SA4TRB14622

Negotiation Guide

Opening Offer

$37,802

Fair Price

$39,302

Walk Away Above

$39,326

• Recent buyers paid ~$48 below MSRP

Price Breakdown

Est. Dealer Cost$35,415

Est. Invoice$36,596

Holdback (est.)$1,181

MSRP (Sticker)$39,350

Asking Price$39,350

Markup$0

Est. Dealer Margin on This Car$3,935

Percentile100% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold2192

Avg Markup-$48

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory271 vehicles

Avg Markup (All Models)-$686

Avg Markup (Maverick)$0

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$692

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