Deal Sheet: 2026 Maverick Lariat

Destination Ford of Dumas · Dumas, TX · VIN: 3FTTW8SA0TRB14603

Negotiation Guide

Opening Offer

$37,652

Fair Price

$39,152

Walk Away Above

$39,176

• Recent buyers paid ~$48 below MSRP

Price Breakdown

Est. Dealer Cost$35,280

Est. Invoice$36,456

Holdback (est.)$1,176

MSRP (Sticker)$39,200

Asking Price$39,200

Markup$0

Est. Dealer Margin on This Car$3,920

Percentile100% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold2192

Avg Markup-$48

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory54 vehicles

Avg Markup (All Models)-$750

Avg Markup (Maverick)$0

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$1,131

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