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Deal Sheet: 2026 Maverick Lariat
Harlan Ford, Inc. · Okmulgee, OK · VIN: 3FTTW8SA0TRB14486
This Is Already a Great Deal
Opening Offer
$35,856
Asking Price
$36,965
Max Price
$36,965
- • Recent buyers paid ~$570 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $430 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,169
Est. Invoice$35,307
Holdback (est.)$1,139
MSRP (Sticker)$37,965
Asking Price$36,965
Markup-$1,000
Est. Dealer Margin on This Car$2,797
Percentile36% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold1952
Avg Markup-$570
Median Markup$0
Best Deal-$3,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell46 days
Dealer Profile
Inventory31 vehicles
Avg Markup (All Models)-$2,556
Avg Markup (Maverick)-$1,000
% Below MSRP100%
Avg Days to Sell35 days
Avg Sold Markup-$1,870
Price History
Jul 9, 2026$37,965 → $36,465(-$1,500)
Jul 11, 2026$36,465 → $36,965(+$500)
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