Deal Sheet: 2026 Maverick Lariat

Ted Russell Ford · Knoxville, TN · VIN: 3FTTW8SA0TRB03889

Negotiation Guide

Opening Offer

$39,002

Fair Price

$40,502

Walk Away Above

$40,526

• Recent buyers paid ~$48 below MSRP

Price Breakdown

Est. Dealer Cost$36,495

Est. Invoice$37,712

Holdback (est.)$1,217

MSRP (Sticker)$40,550

Asking Price$40,550

Markup$0

Est. Dealer Margin on This Car$4,055

Percentile100% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold2192

Avg Markup-$48

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory334 vehicles

Avg Markup (All Models)+$224

Avg Markup (Maverick)$0

% Below MSRP70%

Avg Days to Sell17 days

Avg Sold Markup-$185

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