Deal Sheet: 2026 Maverick Lariat

Woolwine Ford · Collins, MS · VIN: 3FTTW8SA0TRA19572

Negotiation Guide

Opening Offer

$36,132

Fair Price

$37,632

Walk Away Above

$37,656

• Recent buyers paid ~$48 below MSRP

Price Breakdown

Est. Dealer Cost$33,912

Est. Invoice$35,042

Holdback (est.)$1,130

MSRP (Sticker)$37,680

Asking Price$37,680

Markup$0

Est. Dealer Margin on This Car$3,768

Percentile100% of inventory is priced lower

Days on Lot27 days

What Others Paid (Last 30 Days)

Cars Sold2192

Avg Markup-$48

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory108 vehicles

Avg Markup (All Models)-$653

Avg Markup (Maverick)-$286

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup-$875

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