Deal Sheet: 2026 RAV4 XLE Premium FWD

Cobb County Toyota · Kennesaw, GA · VIN: 2T36DRBV6TW30G930

This Is Already a Great Deal

Opening Offer

$41,556

Asking Price

$42,841

Max Price

$42,841

• Recent buyers paid ~$975 above MSRP
• Asking price is already $975 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$38,128

Est. Invoice$38,985

Holdback (est.)$857

MSRP (Sticker)$42,841

Asking Price$42,841

Markup$0

Est. Dealer Margin on This Car$4,713

Percentile45% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold3737

Avg Markup+$975

Median Markup+$122

Best Deal-$1,985

Worst Deal+$19,619

% Sold Below MSRP44%

Avg Days to Sell20 days

Dealer Profile

Inventory342 vehicles

Avg Markup (All Models)-$941

Avg Markup (RAV4)+$268

% Below MSRP85%

Avg Days to Sell21 days

Avg Sold Markup-$833

Price History

Jul 4, 2026$42,213 → $42,841(+$628)

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